Premium oxygen-infused spring water from the UK – 10x more oxygen, designed for modern wellbeing and refined lifestyle.
Experience Oxygen You Can Feel
Brand Story
From the UK to Thailand – More Than Just Hydration
Kure has evolved into a lifestyle essential for athletes and high performers. With advanced nano-oxygen technology, we infuse up to 10 times more oxygen into natural spring water from Cornish Spring, UK.
KURE is not just water. It’s about elevating your lifestyle – for those who care about health and sustainable lifestyle choice.
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KURE Oxygen Water
Power Every Moment with Oxygen You Can Feel
FUEL
Energize your body with 10-times more oxygen. Refresh and fight fatigue—no caffeine, no added sugar.
FOCUS
Support mental clarity and sharpen concentration.
Stay clear-headed and alert without the crash or burnout.
RECOVER
Boost your body’s ability to recover from workouts and daily stress.
Stimulate oxygen and nutrient circulation for faster, fresher recovery.
REPEAT
Convenient, portable, and ready anytime.
Enjoy oxygen-rich hydration wherever you go.
Why KURE?
Because KURE = Health + Lifestyle
10,000 +
Worldwide Fans
Oxygen x10
Next-level hydration to fuel your performance and keep you energized all day.
Luxury Wellness
A premium water brand trusted by health-conscious consumers around the world.
Every bottle of KURE Oxygen Water is independently tested and certified by Informed Sport – the world’s leading quality assurance program for sports nutrition and hydration products.
Tested for Quality & Purity
Each batch undergoes rigorous screening to ensure it is free from banned substances and contaminants.
Trusted by Elite Athletes
Informed Sport is the certification relied upon by professional teams and world-class athletes across the globe.
Why it matters?
Because hydration isn’t just about quenching thirst – it’s about protecting your health with products you can trust.
is more than water.
It’s certified wellness in every drop.
At KURE, luxury goes hand in hand with responsibility.
Sustainability
True Luxury Never Harms the Planet
That’s why every bottle of KURE Oxygen Water is made with Prevented Ocean Plastic™ – plastic that has been responsibly collected from coastal areas at risk of ocean pollution, then recycled into high-quality, safe packaging.
Preventing Ocean Waste
Every bottle helps stop plastic from entering our seas, protecting marine life and coastal communities.
Sustainable Luxury
Premium water in packaging that reflects true environmental responsibility.
Safe & High-Quality
Rigorously tested to ensure our bottles are safe for your health while kind to the planet.
James Miller
Fitness Enthusiast